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Le Plaisir Intense - Black Pepper

Year of broadcasting : 2014 Boursin® Round Cheese - Black Pepper

Boursin® was on air in February 2014 with a fiery version of the Sensations TV advert. It features Black Pepper round cheese and Black Pepper portions, launched in 2013. This updated version adopts a stronger, more masculine tone to reflect the heat and intensity of Boursin® Black Pepper. Images used include flames, galloping horses and a grinder, highlighting the product’s strength.

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